Job fairs are an excellent opportunity for employers to meet a wide range of local candidates in one place. But seeing results from a job fair doesn’t happen by chance, it requires preparation and strategy. To help you maximize your investment, here’s a step-by-step job fair preparation checklist designed for employers.
1. Define Recruitment Goals
Start with clarity. Identify the positions you’re looking to fill, the essential skills and qualifications, and make sure job descriptions are ready to share.
2. Attract the Right Audience
Not all job fairs are the same, some focus on specific industries or demographics. Connect with a Workforce Solutions recruiter to find the event that best matches your hiring needs. Recruiters can also help promote openings and encourage job seekers with the right skills to attend.
3. Plan Your Booth
Your booth is the first impression candidates will have of your company. Make it count with:
- Branded signage or banners
- Brochures that highlight culture, values, and job opportunities
- Business cards to hand out
- Optional interactive elements like presentations or games on a laptop or tablet
4. Choose Booth Staff Wisely
Staff members should be knowledgeable about your company and open positions. Outgoing, approachable representatives can make your booth more inviting and engaging.
5. Develop a Resume Collection System
Decide in advance how you’ll collect resumes, digitally via tablets/smartphones or with organized folders for paper copies. A streamlined system helps you stay organized and efficient.
6. Prepare Interview Questions
If you plan to conduct on-the-spot interviews, prepare role-specific questions to quickly assess candidates’ fit.
7. Plan a Follow-Up Strategy
Don’t wait until after the job fair to think about follow-up. Decide how you’ll connect with top candidates and assign responsibility to ensure it gets done.
8. Test Your Technology
If you’re using presentations, videos, or other tech, test it ahead of time. Confirm power access at the venue, pack extra batteries, and bring backups when possible.
9. Hold a Pre-Job Fair Huddle
Review responsibilities, practice answering common candidate questions, and make sure promotional items (pens, tote bags, brochures) are packed and ready. A quick huddle helps your team stay consistent and confident.
Job fairs are more than just recruitment, they’re a chance to connect with the local workforce, build relationships, and showcase your company. Workforce Solutions hosts job fairs across the Houston area. Check the events calendar for upcoming opportunities, or contact jobs@wrksolutions.com or 713-688-6890 to sign up.
